A positive effect of digitization is that many companies are getting leaner, more efficient, profitable and innovative. The downside of this is personnel restructuring, people having to re-skill or re-plan their careers.
It is incumbent upon the innovation consultancies, entrepreneurs, and tech leaders to create projects that promote the dissemination of digital skills and accelerate the process of digital transformation. Our social branch, Opinno.org, together with Correos, and Global Shapers Madrid partnered to create Digital Alphabet.
Digital Alphabet is a training programme aimed at people over 35 who want to add value to the constant digital transformation of today's world.
The project launch will take place on October 19. Digital Alphabet is a two-day program that takes place in Madrid, at the innovation hub, Correos Labs.
Teaching and Admissions
The program will be taught by five highly qualified consultants and experts in digital and innovation, from renowned organizations such as IE Business School, RGA, Hubspot, and Opinno.
A total of 15 students will be accepted in the first intake. Such students must be over 35 and actively seeking new job opportunities or a change in career direction. Admissions interviews will be conducted from September 15 to October 13 to select the first cohort of participants.
Friday, 19 October from 15.00 - 20.00
Saturday, 20 October from 09 -20.00
Friday 19 October
15.00 - 15:30 Presentation of the programme
15:30 - 20.00 Digital marketing block
Saturday, October 20
09.00 - 10.00 Emerging technologies
10.00 - 11.00 Innovation strategies
13.00 - 14.00 Customer experience
14.00- 15.00 Lunch
15.00 - 19.00 Design Thinking presentation
19.00 - 20.00 Final presentation
If you want to upgrade your digital skills, network, and listen to keynotes about emerging technologies from experts in the industry, sign-up here.
We look forward to meeting you there!