Madrid, February 4, 2020.- The global innovation consultancy Opinno has welcomed Doris Casares as the director of global communication. In her new role, Casares will help to design and implement the international communication strategy of the company and will develop a strong commitment to Institutional Relations in the markets in which the consultancy operates.
Pedro Moneo, founder and CEO of Opinno stated that “the incorporation of Doris into our leadership team is key to the development of our brand globally and we are convinced that her experience and international outlook will help us build the Opinno brand as a leader in innovation and digital transformation, helping to strengthen our network of ambassadors and strategic alliances in all our markets “
Doris has a degree in Communication from the University of Navarra, she is part of the project Promociona by ESADE and Master in Marketing and Commercial Management from ESIC, with a PDD in Public Affairs from ICADE and Digital Transformation from ISDI and Harvard University. The new director of communication of Opinno has developed her professional career over the last 20 years in the world of corporate and digital communication, holding management positions in national and multinational organizations such as AstraZeneca, the Spanish Association of Generic Drugs (AESEG) and Medicines for Europe in Brussels.
Among her latest professional developments, her position as Director of the AstraZeneca Spain Foundation stands out. The, she coordinated the Nobel Prize Inspiration Initiative in our country in 2017 and 2018 and her last role as President of the Association of Communicators of the Pharmaceutical Industry ACOIF. Doris is a member of the Board of Directors of DIRCOM (Association of Communication Managers). She has been chosen as one of the 100 women with the most digital influence in Spain during the Top 100 event.