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January 24, 2023
NFT, the gateway for companies to experience the new, 'phygital' world
High-end clothing for the metaverse, loyalty programs based on the exchange of virtual assets, exclusive collections... Companies around the world are joining the NFT (non-fungible tokens) to create added value and get closer to their customers in a unique way.
May 4, 2022
From the Ground to the Cloud: Unicorns Also Live on the Cloud
Among the herd of unicorn startups, the species known as the 'cloud' is making great strides to enable all kinds of companies to increase their profits and value proposition. What are they? How do they live alongside other "purebreds", such as Amazon or IBM?
April 21, 2022
Green Unicorns Aim to Dominate the Business Sector
They are fast-growing, capital-intensive startups that run their businesses in a sustainable manner. Between 2017 and 2021, these green firms received the most funding in Europe, raising 24% of the money invested.